BHAG= BIG HAIRY AUDACIOUS GOAL
As you get to writing and reviewing your goals every three months and resetting them every year, it helps to look at the overall vision you have for your life. This is where a BHAG comes in. Is there something you can see in your future, even if it seems like a complete stretch, that you find incredibly exciting and are willing to work hard enough to make it your reality?
My BHAG is this: By 2050, Brett and I have directly financed $50B and 50K hours of education/speaking transitioning the globe to clean technology in our lifetime.
As I worked out my goals for 2011, I took a look at my BHAG and realized it has many other goals embedded within it. I am currently 50 years old (which I think is a cool number) and I started to think about what my life would be like in another 50 years… what would I want to complete in my life by the time I am 100 years old?
If I am to achieve my BHAG by 2050, I will be 90 years old. So what do I need to do in the next 40 years to make this happen? There are many important ideas and declarations embedded in my BHAG. For example, to live this long I must have a healthy and productive lifestyle. If my work is integrated with my husband’s work then I need to have a happy and resilient marriage. If I am able to finance $50B, whether it’s my money or from the government or private donors, I know that I am a leader of faith in the business community to have created this success.
I share a collaboration goal with the Rocky Mountain Institute (RMI) that also plays a role in my BHAG. RMI has a 40-year goal set to “reinvent fire.” Amory Lovins is working to educate engineers to easily make the change from fossil fuels to clean renewables. In my own vision, RMI has invited me to work with them on their global education initiative because they need someone to think big and who doesn’t mind putting in the work. This part of my vision becomes embedded in my BHAG and becomes critical when you do the math: If Brett and I want to spend 50K hours educating and speaking about clean technology and we divide it by 40 years, then I need to be teaching, starting right now, 24 hours per week… for the rest of my life if I live to be 90 and attempt to do this all on my own. Therefore, the idea of reaching other people, through projects such as those initiated by the RMI, through enrolling companies in my igolu program, and through my husband’s clean tech investment company, suddenly becomes possible and fundamentally embedded in my goals.
So my BHAG has reaching other people who will educate and inspire others to continue the cycle automatically embedded into it. The process of setting a BHAG lets me think of myself in a much bigger way and now, when I say it, I don’t even feel shy about its boldness. I no longer second-guess its accessibility. It feels more and more real each day. Accomplishing my BHAG allows me to leave this earth with the feeling that I’ve done a beautiful job handing it over to my children’s children and nothing in my life has been left undone. I encourage you to see if you have a BHAG and see how it will impact your legacy.







